So, I finally got around to posting the CD package I designed for Los Angeles glam powerpop sensations SMASH Fashion. The band wanted to go for a clean, minimal look and use one pop color for accents. The most frequent thought while designing their visual identity for this release was a phrase lead singer Roger Deering often repeated to me "Glam is decadent psychedelia." I think the look really captures the essence of what the band are about and is a nice compliment to their sound on this disc (which I happen to really like). I also saw a recent review of this album which I thought I'd include here too. See my previous post to check out the cool 7" single I designed for them as well.
Don't Pet the Sweaty Things review
SMASH Fashion website
Hear SMASH Fashion songs on Reverbnation
More of my graphic design work
Monday, March 12, 2012
SMASH-ing Graphic Fashion- Designing L.A. Powerpop groups visual identity
Labels:
graphic design,
Los Angeles,
powerpop,
Smash Fashion,
visual identity
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